BenTha'er-Horizons

Cheese

Velveeta

A surprising bit of news hit the media recently..............Velveeta is likely to be in short supply due to the demand for snacks and appetizers made for eating while watching the Super Bowl. Velveeta is a staple. How could it be in short supply? Shades of Velveetapocolypse. The world is in serious trouble since this follows shortly after mention of a Siracha shortage and Sirachapocolypse. Our taste buds will never be the same. I have proof that I will post on this page that we will not experience a shortage during this crucial time. Around about notice of this crisis, I caught an article about the history of Velveeta. Velveeta has a history? Actually quite a long one and was once a cheese rising in popularity. Check it out here.

“Velveeta's popularity increased throughout the '30s, '40s and into the '50s--studies of consumer preference done in the 1930s found that two-thirds of Americans preferred processed cheese to natural cheese. But it wasn't just the product's advertised nutritional advantage that kept consumers interested.”
velveeta
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